Business Marketing

“Content marketing is more than just keywords. This is the hottest trend in marketing because this is the biggest gap between what buyers and brands want. “

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Marketing Business Article

Can Digital Marketing Help Grow Your Sales?

Do digital marketing services help you increase your sales? If your answer is a resounding yes, there's a reason for that! Digital advertising is now a part of every company's marketing mix. What was once relegated to radio and television advertisements is now part of...

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What To Look For In Fire And Life Safety Solution Providers

There is more than one thing you need to consider when selecting fire and life safety solutions providers. In this article, we will highlight some of the most important things you should take into consideration before selecting a provider. Fire and life safety is an...

read more

Can Digital Marketing Help Grow Your Sales?

Do digital marketing services help you increase your sales? If your answer is a resounding yes, there's a reason for that! Digital advertising is now a part of every company's marketing mix. What was once relegated to radio and television advertisements is now part of...

What To Look For In Fire And Life Safety Solution Providers

There is more than one thing you need to consider when selecting fire and life safety solutions providers. In this article, we will highlight some of the most important things you should take into consideration before selecting a provider. Fire and life safety is an...

Patagonia on why it won’t fuel a ‘superficial desire’ for its products

The world may be suffering from a global pandemic, the impending threats of a climate crisis and a tumultuous US presidential election, but Patagonia is not going to let 2020 dampen its “iconoclastic and countercultural energy”. In recent weeks, eagle-eyed consumers...

Marketers band together for book to raise money for the NHS

Senior marketers from brands including Tesco, Uber, Adidas and Greggs have contributed to a new book that aims to raise money for NHS Charities Together amid the ongoing pandemic. The book, Excerpts From Experts, was the idea of publisher Fortune Hill, which wanted to...

Marketers blame CFOs for not getting marketing when it’s our fault

All too often the marketing industry wants to make the CFO the bête noire, but if they don’t understand the value of marketing that’s marketing’s fault, says Ritson. The struggle to get the rest of the C-suite to understand the value of marketing appears to be a...