Tesco asks customers to take part in new Food Love Stories campaign

Tesco asks customers to take part in new Food Love Stories campaign

The latest campaign from the UK’s biggest supermarket asks the nation to create and dedicate a special dish to a loved one and share it on social media. Tesco has launched the next stage of its Food Love Stories campaign featuring real members of the public dedicating...
How Covid-19 is affecting trust in journalism and the media

How Covid-19 is affecting trust in journalism and the media

Coronavirus is only heightening the challenges facing journalists and media brands, but is also bringing trust and accuracy more to the fore. Journalists are faced with new challenges each year, as the old media landscape continues to evolve into an increasingly fluid...
Aldi UK launches online grocery service to help with covid-19

Aldi UK launches online grocery service to help with covid-19

Aldi’s first move to sell groceries online will see it offer food parcels for £24.99 that include 22 items as standard such as tinned soup, rice, pasta, antibacterial handwash and toilet roll. Aldi is selling groceries online for the first time in the UK in a bid to...
How B2B brands are responding to ‘forced digital transformation’

How B2B brands are responding to ‘forced digital transformation’

The first episode of our new podcast series investigates how B2B marketers are reacting to the sudden and severe changes brought upon their markets by the coronavirus crisis. The impact of Covid-19 on consumer brands is all too apparent – whether that be the temporary...