We have been well-intentioned, but we can do more

We have been well-intentioned, but we can do more

While Google has been “well-intentioned” in its diversity efforts, there is more work to be done, insisted CMO Lorraine Twohill. Speaking at Cannes Lions Live yesterday (25 June), Twohill admitted that one of her biggest mistakes has been focusing on hiring diverse...
Tesco sees customers switch from Aldi for first time in a decade

Tesco sees customers switch from Aldi for first time in a decade

Tesco claims that it experienced people switching from Aldi for the first time in more than a decade as the combination of its new price match scheme and shift in consumer behaviour caused by coronavirus led to a net gain in switchers for Tesco. Customers who saw...