Former McDonald’s UK CMO Gareth Helm joins HomeServe

Helm will work across six countries and multiple brands to help HomeServe in its aim to become the most trusted provider of home repairs and improvements. McDonald’s former UK CMO Gareth Helm has joined HomeServe as its global CMO. Helm left the fast food chain in...

Facebook begins its search for a new CMO

Facebook’s next CMO faces ongoing challenges around reputation and trust, while at the same time being tasked with building the brand. Facebook has begun its search for a new CMO to take over from Antonio Lucio as it faces ongoing challenges with brand trust and...

Virgin Atlantic expands CMO role as Claire Cronin departs

Virgin Atlantic’s new top marketer will have digital, loyalty and customer journey as part of their remit, alongside marketing and communications. Virgin Atlantic is expanding the remit of its top marketer as CMO Claire Cronin departs after six years at the business....

McDonald’s cuts UK CMO role as Gareth Helm departs

The resignation of McDonald’s UK CMO has prompted a rejig of the marketing team as it looks to build business momentum with coronavirus lockdowns easing. McDonald’s UK CMO Gareth Helm is leaving the business, prompting a rejigging of the marketing team as it looks to...