Diageo halts ‘ineffective’ ad spend due to coronavirus

Diageo halts ‘ineffective’ ad spend due to coronavirus

The drinks giant is reallocating resources across the group “as part of mitigation measures” as the on-trade is hit by lockdowns. Diageo is halting all current advertising and promotional spend that “will not be effective” in the current coronavirus crisis. The drinks...
Cannes Lions postponed due to coronavirus outbreak

Cannes Lions postponed due to coronavirus outbreak

Cannes Lions has been postponed from June to October as the outbreak of Covid-19 continues to spread. Cannes Lions has been postponed until October as the coronavirus outbreak continues to worsen. Usually held in Cannes in June, this year’s event will move to 26-30...