We want our brand to come out of this stronger than it went in

We want our brand to come out of this stronger than it went in

Nationwide is launching a series of ads as part of its ‘Voices’ campaign that aim to offer some hope for a post-pandemic life and which the building society hopes will help its brand come out of the crisis stronger than it went in. The TV ads, created by agency VCCP,...
In times like these, strong brands get even stronger

In times like these, strong brands get even stronger

Nike believes brands have a major role to play in tackling the coronavirus, whether through helping on the frontline, looking after staff or providing services to consumers. Nike is hoping the strength of its brand, a shift to digital commerce and showing it is doing...