Tesco launches media platform for brands built on Clubcard data

Tesco says the closed-loop platform, which has been launched in partnership with Dunnhumby, will help brands and agencies better understand changing consumer needs and deliver more relevant campaigns. Tesco is launching a media and insights platform, opening up the...

The best marketing campaigns of 2021: Part 1

Airbnb – ‘Made Possible by Hosts’ In February, Airbnb declared it would be making a permanent cut to its overall marketing investment, after noticing that slashing spend during Covid had little impact on traffic. That cut has primarily been on the performance...

Business Idea Middle

What is SEARCH ENGINE OPTIMISATION marketing? There was a gap within the online dating market for HIV-constructive individuals who had been looking for love. This web site filled the gap. While you may first think of events for youths, events for adults is a quickly...