Apr 16, 2021
Michelle McEttrick is leaving the supermarket after six years having played a “key role” in the turnaround of the Tesco brand. Tesco’s group brand director Michelle McEttrick is set to leave the supermarket at the end of May after playing a “key role” in the brand’s...
Apr 16, 2021
Marketers are feeling optimistic about employment prospects as the UK’s lockdown restrictions ease, following a year marred by redundancies and furlough. The outlook for marketing jobs is looking positive for the first time since the end of 2019, according to new...
Apr 15, 2021
As we speak, even the sector of dentistry is wealthy in artistic entrepreneurs who actively create and introduce items and companies which will seem cool and weird to you. Once I used to work at CreativeLive, I repeatedly paid $250-$500 (and even far more depending...
Apr 15, 2021
The property company’s CMO Gary Bramall wants to unlock the positivity of moving home with a brand refresh designed to reflect his vision of a “holistic Zoopla”. Real estate company Zoopla is unveiling a revamped brand identity as it seeks to reposition itself in the...
Apr 15, 2021
While UK marketing budgets continued to endure cuts as Covid-19 dragged on into the first three months of 2021, the decline slowed to its softest rate since the pandemic began. Indeed, in categories like video marketers are beginning to see the other side. According...
Apr 14, 2021
Tesco says it will continue to put its faith in marketing over the next 12 months, following a year in which the supermarket managed to grow sales, gain market share and strengthen its brand in spite of the Covid-19 crisis. Looking forward, the brand is banking on...
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