Jan 19, 2021
Amid an environment of youth unemployment, evaporating job prospects and a culture of “furloughism”, a movement is building to help young people forge a career in marketing. The School of Marketing, a specialist in skills-based marketing education and Level 3...
Oct 5, 2020
Reckitt Benckiser believes NGOs have a key role to play in ensuring brands behave authentically when it comes to climate change by holding up a mirror and getting them to think more deeply about their role and responsiblities. Brands should embrace being called out by...
Sep 29, 2020
The value of UK brands has decreased substantially this year, with the UK failing to keep pace with other countries amid a warning that UK brands could disappear from the list of the top 100 global brands within three years. Kantar’s annual BrandZ list of the top 75...
Aug 26, 2020
The ASA has found that 159 age-restricted ads broke the advertising rules in its first of four monitoring exercises. Alcohol, and junk food brands are still targeting their advertising at channels aimed at children, according to a new study by the Advertising...
Jul 30, 2020
John Lewis Partnership, the company behind John Lewis and Waitrose, says it will invest more behind the brands as it looks to strengthen its performance in retail while expanding into new areas such as horticulture, private rental housing and financial services. A...
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