John Lewis and Waitrose hire customer director to cover both brands
John Lewis and Waitrose have had separate customer directors since 2020, but are now introducing a pan-partnership customer director to...
John Lewis and Waitrose have had separate customer directors since 2020, but are now introducing a pan-partnership customer director to...
With a third of marketers saying their business is looking to fill a data and analytics skills gap, brands are...
While more than a third of marketers expect to see new hires over the next three months, expansion plans have...
While more than a third of marketers expect to see new hires over the next three months, expansion plans have...
Tesco claims to have seen “strong” early interest in its new media and insights platform, launched in November last year,...
GSK Consumer Healthcare’s internal marketing agency team works across all brands to ensure they remain in line with the firm’s...
Tesco says the closed-loop platform, which has been launched in partnership with Dunnhumby, will help brands and agencies better understand...
Coke believes its brands should prove they are worth their price, as the beverage giant promises to “improve” the quality...
Marketers are afflicted by a lack of self-confidence and pride, and one of the main symptoms to have arisen from...
Marketers are afflicted by a lack of self-confidence and pride, and one of the main symptoms to have arisen from...
Research led by James Hankins for the IPA’s share of search think tank also shows the metric is dynamic, so...
Source: Cinch/YouTubeLinear TV advertising investment by businesses born online has increased by 37% since 2019, with some categories upping their...