John Lewis and Waitrose hire customer director to cover both brands

Feb 10, 2022

John Lewis and Waitrose have had separate customer directors since 2020, but are now introducing a pan-partnership customer director to develop a joint strategy, improve their customer capabilities, and launch a new loyalty proposition. The John Lewis Partnership is...

A third of brands hit by data and analytics skills gap

Feb 3, 2022

With a third of marketers saying their business is looking to fill a data and analytics skills gap, brands are prioritising external hires over upskilling existing staff. The fact brands are waking up to the power of data will not come as a surprise to most marketers,...

Brands’ hiring intentions remain ‘strong’ but begin to soften

Jan 21, 2022

While more than a third of marketers expect to see new hires over the next three months, expansion plans have begun to tail off since hitting a peak last year. Source: Shutterstock Marketers continued to signal “strong” hiring intentions within their firms at the end...

Tesco reports ‘strong interest’ from brands in new media platform

Jan 13, 2022

Tesco claims to have seen “strong” early interest in its new media and insights platform, launched in November last year, and remains convinced it could be a major revenue stream for the retailer in future. The Tesco Media and Insight platform, powered by Dunnhumby,...