Aug 20, 2021
Consumer confidence remains stable – and significantly healthier than this time last year – as shoppers ramp up plans to save with a view to the future. UK consumers are increasingly confident in the prospects of their personal finances, although their focus is...
Jul 29, 2021
Rising confidence in the effectiveness of its output, coupled with an improvement in the quality of its campaigns, encouraged Diageo to ramp up its marketing budget by 23% over the year to 30 June. The global drinks giant looks set to maintain this increased level of...
Jul 23, 2021
While this month’s GfK research shows rising confidence in personal finances and spending money, expectations for the economy this coming year have once again dipped. As the majority of lockdown restrictions have now been lifted in the UK, consumer confidence has...
May 21, 2021
Consumer confidence is on the verge of returning to positive territory for the first time this summer. The additional easing of Covid-19 restrictions has boosted UK consumer confidence back to pre-lockdown levels, according to the latest GfK Consumer Confidence Index....
Apr 23, 2021
Consumer confidence continues to lift as people respond positively to news of a rebound for the economy during the second half of the year, but new variants and inflation are still cause for concern. Consumer confidence is “moving in the right direction” but concerns...
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