Consumer confidence plummets amid ‘perfect storm of worries’
Brands must make sure they remain on the “must have” list, says Gfk’s Joe Staton, as confidence could drop even...
consumer
GSK Consumer Healthcare to be renamed Haleon after demerger
GSK Consumer Healthcare business plans to rebrand to Haleon after its demerger from GlaxoSmithKline. The new name, pronounced ‘hay-lee-on,’ has...
Consumer confidence slips as Omicron takes hold
Inflation and developing news surrounding the Omicron variant has hit consumer confidence, as this month’s GfK data shows drops in...
How Aldo’s ‘unified commerce’ approach is helping it stay on top of consumer demands
While ecommerce has grown in importance for shoe retailer Aldo since the pandemic, physical stores remain critical. One way the...
Consumer confidence returns to growth despite inflation fears
Despite record breaking inflation and higher living costs, this month’s GfK data shows an increase to major purchase intentions and...
M&S bets big on Christmas clothing ad as consumer demand exceeds pre-pandemic levels
Marks & Spencer is encouraging its clothing and home customers to put together an extraordinary Christmas this year with one...
Consumer confidence ‘derailed’ amid petrol and energy crises
With Christmas only two months away, confidence in personal finances, the wider economy and major purchase intention have all taken...
Behavioural experts on the unchanging consumer versus the need for speed
Source: ShutterstockMarketers spend too much time concentrating on things that change when they seek to attract consumers, while ascribing too...
Consumer confidence dips as ‘cost-of-living crisis’ looms
Consumer confidence has dropped due to concerns about rising tax, food and fuel prices, while the end of the furlough...
Marketers see ‘reasons to be cheerful’ as consumer confidence holds up
Consumer confidence remains stable – and significantly healthier than this time last year – as shoppers ramp up plans to...
