Last chance to enter the Marketing Week Masters awards

The deadline for the 2021 Marketing Week Masters awards is 30 April – here’s why you should enter. The deadline to enter the Marketing Week Masters awards is fast approaching, with just a few days remaining until the 30 April cut-off point. We have refreshed the...

Coca-Cola promotes from within for new UK marketing director

Louise Maugest will lead UK marketing operations, replacing Kris Robbens who takes on a global role as senior director of brand strategy at the soft drink giant.   Coca-Cola Great Britain has appointed Louise Maugest as its new UK marketing boss, replacing Kris...

Marketing ‘lags’ corporate progress on sustainability

Although most marketers believe consumers expect brands to tackle environmental issues, marketing “lags” behind other business functions in making progress on sustainability, according to new research from the World Federation of Advertisers (WFA). The organisation is...