McDonald’s brings back ‘critical’ UK CMO role

Promoted to CMO at the fast food giant, Michelle Graham-Clare has been McDonald’s most senior UK marketer since the departure of Gareth Helm last summer. A year on from scrapping the CMO role, McDonald’s UK and Ireland has promoted Michelle Graham-Clare to senior...

TfL poaches Eurostar marketing director for top role

Gabriella Neudecker replaces marketing veteran Chris Macleod, who retired earlier this year after almost 15 years with the business. Transport for London (TfL) has hired Gabriella Neudecker as its new director of customer and revenue, replacing marketing veteran Chris...

Dixons Carphone credits role of CRM as it returns to profitability

Earlier this year, Dixons Carphone announced it was merging with Currys PC World, Carphone Warehouse and Team Knowhow under the Currys name. Dixons Carphone CEO Alex Baldock credited “exciting advances” in data and customer relationship management (CRM) with playing a...